Over the last several years, I have been taking classes and doing reading in decision-making and problem-solving. One of the things one learns about in such classes and books is the notion of local optima. The essence of the idea is that there is a three-dimensional (at least!) landscape of possible “solutions” to a given … + read more
Posts Tagged ‘Perceptions’
“Customer” or “Customer Base”?
The last decade of the energy utility industry has brought new, or in some cases renewed, focus to the customer. It is not uncommon to find someone in the officer or high-level manager ranks at utilities with the “word” customer” in their title. Customer surveying is frequent and ubiquitous. Commissions occasionally join in, looking at … + read more
Lessons from the Desert
Spring has spring in the Pacific Northwest and western Oregon has donned its seasonal showy outfit of lush foliage and riotous color. The shades of green alone defy one to find enough labels for them all. But I am just recently returned from a trip to various parts of the Mojave Desert and, because of … + read more
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